Solid Design
Evolving a legacy B2B company’s digital prescence
Brand Strategy | Marketing Strategy | Brand Identity Design | Website Development
The Challenge: Revitalize the Solid Design brand to ensure their branding matches the quality of their work.
Solid Design Southeast is a leader in sales engineering expertise and application services. They specialize in Powder and Bulk Solids Manufacturing in North Carolina, South Carolina, and Virginia. Combined, they have over 155+ years of experience in increasing efficiency, safety, and quality for companies in the Southeast, USA. Solid Design turned to Dunnmark to revitalize their local brand and increase leads to their business.
BEFORE & AFTER
Old Solid Design Logo
New Solid Design Logo
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BEFORE & AFTER
The Solution:
Target the audience that sits at the intersection of social justice warriors and art lovers.
2. Elevate the brand by introducing photography mock-ups to captivate on social media.
3. Build a customer journey that takes audience members from social media/search term to purchase.
